Uh, does this look like a Plum Violet to you?
Plum Violet is the first Ulta I'm trialling this week and it's - as we commonly say in Australia - a beeeaut-ayyyy.
A magnificent pink creme. The quintessential Barbie Pink.
Formula wise, this is one of the best creme formulas I've found. Opaque in two coats, dries to a high shine and the colour is absolutely true to the bottle.
But the absolute best thing about this is the price. $2.50. And you get 13.5mls for that price. It's extraordinarily good value and one of the big reasons why this is such a big brand in Australia. We get gouged on pretty much anything imported (did you know we pay $85 for Nars Orgasm blush) so to have something that is dirt cheap AND good - HEAVEN!
Does this pink tickle your fancy? And does anyone want to hazard a guess as to why this is called Plum Violet when I don't see any plum or violet in it?